5 Theatre Marketing Strategies to Increase Revenue
Brush up your current campaigns or start a new campaign from scratch, with five arts marketing strategies that you can use to boost revenue.
Inspiration, Insights and Ideas
Marketing, Ticketing & Sales (5)
How to Improve Loyalty and Power Sales with Email Automation
Tom Nolan Tuesday 21 August 2018
We’ve moved past the point in the arts sector where one-size-fits-all email campaigns can successfully maximise revenue, improve loyalty, and drive...
How Multi-Buy Cross-Selling Solves Customer Churn
Customers who attend multiple events or reattend, are by definition more engaged and less likely to churn. As customers reattend you’re likely to...
Using Your Event CRM to Increase Secondary Spend
Tom Nolan Friday 6 October 2017
There’s more to sell than tickets. Your event CRM can highlight the right secondary spend add-ons to enhance your customers’ experience.
How to Build a Brilliant Festival Experience through Ticketing
Festivals are a huge part of entertainment across the world, and make up some of our biggest and most renowned arts and culture events – think of ...
5 Creative Uses of Customer Tags in Spektrix
Tags in Spektrix are checkboxes against customer records which allow you to record pieces of information about each customer. These can be...
Introducing Multiple Offers
One of the features we love most here at Spektrix is the Offers tool, which allows you to apply all sorts of clever offers and discounts to grow...
From Thought to Purchase: get the Customer Journey Right in the Arts
Are you considering the whole customer journey?
Six Ways to Make the Most of Time in the Box Office
Time is often at a premium in box offices, but we all know that there are slow periods when the queues have gone down and the phones have stopped...
Easy Segmentation - An Essential Marketing Tool
Segmenting your audiences – it's easier than you might think.