Inspiration, Insights and Ideas

Spektrix Reviews Are In: A True Technology Partner for the Arts

Why do arts organizations choose Spektrix, and why do they stay? Ahead, the qualities that set Spektrix apart and how we make a difference for our...

3 Cross-Selling Strategies to Grow Revenue at Your Arts Organization

Cross-sell your way to success. Ahead, three data-led cross-selling strategies to drive revenue and reattendance at your arts organization.

How to Access Key Audience Insights with Your Arts Management Software

How a Great Audience Experience Builds Multiple Streams of Income

How to build multiple streams of income across your theater or arts center through a cross-departmental approach to audience experience.

The Benefits of a Collaborative Marketing, Ticketing & Fundraising CRM

By sharing targets, campaigns, and software across teams, performing arts organizations can increase revenue and build efficiencies.

How to Successfully Launch Your New Arts Website

Spektrix web partners, Plank, share 7 must-do ideas for a successful website launch so you can confidently open your digital curtains.

Bringing Content Marketing Strategy into Performance Arts Marketing

Content marketing offers countless opportunities to build up your community. Explore why and how to apply it in performance arts marketing.

4 Theatre Marketing Emails You Should be Automating

Take theatre marketing to the next level. Increase efficiency while building audiences and revenue by automating these four emails.

Drive Revenue with Your Theatre Marketing Plan Template

Launch effective campaigns that grow your revenue and demonstrate value with this customizable theatre marketing plan template. 

Nonprofit Fundraising Ideas: Four tips to drive collaboration

Box Office Operations Today: Driving reattendance and revenue

Rather than just processing transactions, get your team to think like salespeople - and reap the rewards of upselling and increasing loyalty. 

Box Office Operations Today: How clean data impacts patron experience

As ticket sales move online, data becomes ever more central to the quality of your communications, your welcome and your reporting.