Get Ready for Ticketing Legislation - A guide for theaters & venues
Fans and legislators are clamping down on hidden ticket transaction fees. Make sure your marketing and box office systems are ready.
Inspiration, Insights and Ideas
Marketing, Ticketing & Sales (4)
How to Measure Email Engagement After New Apple Mail Privacy Settings
Wednesday 15 September 2021
Later today, Apple will add new privacy settings to iOS 15 for iPhone and iPad, and will later roll them out to MacOS Monterey for desktops and...
Building Blocks for Reopening: Reopening and Going on Sale
Monday 21 June 2021
Building Blocks for Reopening is our guide to great customer and donor relationships. Each of our Building Blocks helps you lay the foundation for a...
Building Blocks for Reopening: Keeping audiences and donors warm
Wednesday 2 June 2021
Building Blocks for Reopening is our guide to great customer and donor relationships. Each of our Building Blocks helps you lay the foundation for a...
Building Blocks for Reopening: Preparing to go On Sale
Wednesday 2 June 2021
Building Blocks for Reopening is our guide to great customer and donor relationships. Each of our Building Blocks helps you lay the foundation for a...
Five Top Arts CRM Tips in the Age of Coronavirus
Friday 5 February 2021
Arts marketers know that customer relationship management is at the core of every successful arts organization, and that remains true now more than...
So what do we do now?
Monday 20 April 2020
Sam Freeman is Communications and Giving Director at Theatr Clwyd in Wales. When we read this post on his arts marketing blog, we thought it might be...
Relationships that Last
Tuesday 3 March 2020
As Sector Strategy Lead at Spektrix, it’s my job to ensure that we support the sector to tackle the big-picture challenges and opportunities we face...
Optimize your Theatre Marketing Plan for 2020
Thursday 9 January 2020
With New Year’s Day and successful year-end campaigns still ringing in the air, it’s time to continue your marketing momentum from 2019 into the new...
How to Create Arts Marketing Campaigns That Drive Up Retention
Thursday 3 October 2019
Think back to last season. Chances are a good portion of the organization’s marketing budget and staff time went toward bringing new patrons — if not...
CRM Segmentation for Arts Marketers: Begin at the Box Office
Thursday 19 September 2019
The core of any organization’s CRM strategy is knowing their customers. In the performing arts, that normally means understanding what shows patrons...
The Spektrix Insights Report 2019 is Here
Wednesday 22 May 2019
Bringing together data analysis on over 25 million transactions across 343 organizations, the Spektrix Insights 2019 Report is here.