Inflation, Epidemics and Audience Loyalty: Arts Marketing in 2023
Traditional 'loyal attenders' aren't returning post-COVID. How do we redefine what loyalty means in the face of today's social challenges?
Inspiration, Insights and Ideas
Partners (2)
Meeting Our Audiences Where They Are: Flexible Ticket Models
Monday 27 February 2023
Performing arts organizations are reporting a decline in subscriptions numbers and revenues since reopening their doors post-pandemic.
Building Audience Loyalty: Insight from Capacity Interactive Boot Camp
Thursday 8 December 2022
Take a cue from case studies and new data to make the most of your approach to loyalty.
6 Things I Learned My First Time at Capacity Interactive Boot Camp
Friday 11 November 2022
Hybrid conferences in 2022: connecting failure with success, reframing goals to support change, centering accessibility, and dog GIFs.
Creating great ticket booking experiences for arts patrons online
Monday 8 August 2022
Patrons want to book theater, music and event tickets online. But more than a transaction, your website’s often their first experience of your...
Create your own story arc for fundraising conversations
Monday 8 August 2022
A guest post by Kel Haney, Senior Consultant at Donorly. Kel introduces her method for shifting fundraising conversations from transactional moments...
Artists Make Phenomenal Fundraisers: 6 skills you already possess
Tuesday 28 June 2022
A guest post by Kel Haney, Senior Consultant at Donorly. As an artist, you already possess a skill set that lays the groundwork for strong and...
How Guest Wi-Fi Can Supercharge Your Visitor Data - by Wireless Social
Tuesday 7 June 2022
Partner integrations are an integral part of our offer to Spektrix clients. Many of our users are already taking advantage of partner products and...
Take the Ick out of the Ask: Seven Tips for Fundraising Conversations
Monday 6 June 2022
A guest post by Kel Haney, Senior Consultant at Donorly. Explore how to craft your fundraising conversations to be as successful as possible while...
Cog Design Joins the B Corp Community
Monday 9 May 2022
Since beginning my career at Spektrix in June of 2021 as a remote worker out of our NYC office, various COVID restrictions have prevented me from...
How We’re Bringing Broadway Online – by Broadway On Demand
Thursday 6 May 2021
As part of our series showcasing the options Spektrix users have for adopting video, Tralen Doler from Broadway on Demand introduces the National...
Video hosting for performance - by OVERTURE+
Tuesday 13 April 2021
As part of our series showcasing the options Spektrix users have for adopting video, Ashley Dinges from Overture+ introduces a performance video...