Dive into the four core components of fundraising
Be inspired and watch the 2024 Spektrix Philanthropy Series on demand, where we dive deep into the four core components of fundraising. Each event blends real life examples with expert strategic insight, empowering you with the knowledge you need to meet and exceed your goals.
This series empowers you to
- Take full advantage of all the tools and resources in Spektrix
- Connect with your Global Fundraising Community
- Maximise the impact of your Fundraising work
Fundraising+ Communication
Communication is an essential part of Fundraising. It's important to have strategies for communicating effectively within your organization and with donors.
Watch to learn:
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All about the communications tools in Spektrix you can use to drive donations
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Ways to combine automation with personalisation to achieve efficient, effective communications
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Strategies for best use of different communications channels
Fundraising+ Connections
Connections power fundraising. Learn how to support connections between you and your donors and connections between your donors and the work of your organization.
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Dig into the interpersonal connections at the heart of your relationship with granting institutions
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Learn how to make the most of board member connections
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Connect your team to donors and donors to the impact of your organization
Watch all four 2023 Philanthropy Series events on demand
Each event in the 2023 Philanthropy Series explores how fundraising connects to every part of your organisation. Packed with system knowledge and dynamic strategies, these events enable you to make the most of Spektrix and gain inspiration from your global community.
Fundraising+ Collaboration
When teams communicate effectively and support each other’s work, your donors experience the difference.
Watch to learn:
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Tips and tricks to strengthen cross-departmental communication
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Ways to connect with colleagues across teams to support shared goals
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Strategies for cultivating a shared vision to make fundraising everyone’s priority
Fundraising+ Your Website
Learn the technical tips and strategic guidance that will enable you to take advantage of your site’s broad reach.
- Discover the technical tools available to drive donations on your site
- Learn from Spektrix users whose websites power success
- Create a seamless donor journey and tell a consistent and powerful story about your mission and impact across your entire site
- Gain the vocabulary to advocate for Fundraising priorities with web developers
Fundraising+ Ticketing
Learn how ticket sales and donations can work together to increase revenue and drive audience engagement.
- Explore the relationship between ticket buying and donating
- Discover what total investment in your organisation means for your customers
- Leverage Box Office data for effective prospecting
- Determine which incentives make sense to offer to donors and which don't
Fundraising+ Marketing
Explore the benefits of a complementary approach to fundraising and marketing.
Watch to learn:
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How to tailor emails based on audience behavior with dynamic content
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How automated programs in Dotdigital can enhance marketing and appeals campaigns
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Quick wins, like autotags and tailored checkout asks, that are easy to set up within Spektrix
Watch all three 2022 Philanthropy Series events on demand
Kel Haney, Senior Consultant at Donorly, talked about “Taking the Ick out of the Ask” and how to shift fundraising conversations from transactional encounters to relationship-building opportunities.
The Spektrix Global Fundraising team also showed us how to leverage your Spektrix tools for the greatest impact.
Why is it so important to thank your donors for their support? When does your thanks have the biggest impact? How can donor benefits nurture the relationship between your company and the people who are moved to help fund your work? Get answers to these questions, and more.
For our final event in the 2022 Philanthropy Series, the Spektrix Global Fundraising Team explored the importance of pausing to reflect on the closing year before launching into a new one. You’ll learn how to set up your Spektrix system so your fundraising team gets the most out of your data, and more.
More Fundraising Insights
4 min read
The Value of the Support Page to Increase Online Donations
Aug 21, 2023 by Miriam Wright
4 min read
Digital Fundraising Strategy: Segmenting for Success
Jun 9, 2023 by Samantha Bagwell